We had our eyes on the pies. By building the site on Shopify, LEAP Sprak was able to satisfy all requirements and provide a frictionless ordering experience for the consumer. We also made sure to add in a killer analytics campaign, in order to test what
was working and what was not getting served.
As for visuals, LEAP Spark combined the authentic, country essence of a wooden spoon from Kern’s kitchen, used it to stir the ingredients, and up-todate touch of web design with responsiveness. Pie crust-inspired scalloped elements
are used throughout the site to give a doily country flare without being too ornate.
Our vision for the checkout process was easy as pie: stylize the products in an attractive way with multiple photos and props, list the price with some company background information, and have the option to view related products. Also,
the cart is actually a pie tin that fills up with pie as you buy!