We started with personas to determine who was already coming to the site, and who the Chamber Jeffersontown sought for membership. We quickly began working with the local organization on a marketing plan,
outlining key aspects of the Chamber, including committees, the Gaslight Festival, membership benefits, local events,
etc. With all the services laid out, we began creating tactics that could be applied to their website, online marketing
and integrated marketing endeavors.
Once a simple modern facelift to the logo and website design were complete, we created a fully-responsive website with engaging copy and recent photography to update the brand.
Marketing Analysis / Marketing Strategy / Tactics / Planning / Branding / UI and UX / Creative Services / Website Design / Web Development / Online Marketing / Browser Optimization / Hosting / Photography